This is a dump bin concept that I made for Matrix MCI to propose to merchandise Fox DVDs in Rogers Plus stores.

This was an interesting concept for a dump bin because the bin looks like it is floating above it’s legs. The chamfered bottom of the bin is inches from round tubing ring, but it is not connected to the bin. The interplay of the 2 forms makes it look like it is floating, while it is simply being held by support tubing below, which your eyes typically ignore. That effect, along with the tubing base make this dump bin feel light and not visually intrusive. This is very welcome because dump bins are usually large, massive looking things that retailers would rather not have on their floor.

© 2011 matrix marketing concepts inc. All rights reserved

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